Monday, 25 June 2012

Tessa Edwards

I have recently been interning with Designer Tessa Edwards. Edwards is a great upcoming British Fashion Designer whose designs are very conceptual and avant-garde. Currently setting up her own brand featuring clothing, jewellery and shoes; Tessa has a clear vision of what she wants to achieve and was very inspiring to work with.



Tessa Edwards also has an huge passion for film making; Edwards makes films to create a World and express the essence of her collections, I think the video's aid the visual presentation of her work very well as the audience can understand the meaning of the work and this can sometimes work much better than a lookbook or row of clothes for Tessa's vision.




After graduating from CSM doing Fashion Design, Edwards went to Paris interning for Anne Valerie Hash and spent some time at Dior where she learnt a lot and began to realise her own vision. Tessa began her brand two years ago now and since interning there last year it's amazing to see how much the brand has developed and grown. Seeing the Tessa Edwards brand during setting up stages has been a very helpful and exciting experience for me and enhanced my understanding of many aspects in the fashion world such as professionalism and PR but most importantly of what a brand really means and how important this is. 




AW 11/12 Collection - 
Fashion Film to express collection:
http://www.youtube.com/watch?v=TUIZUjIIWMI






SS 12 Collection - 







Presentation for ON/OFF - inspired by old Egypt and its religion and rituals. The jewellery is Swarovski.







ToMax Talks Interview with Vogue Editor Alexandra Shulman, Tessa Edwards and Jas MB



Tessa Edwards fashion film for Fashion and Fantasy - ToMax Talks 
This film expresses Edward's views on technology developing and destroying our creativity. The film shows a woman removing her creativity literally using technology.
http://www.youtube.com/watch?v=LJsRMu5GnPI



Some of Tessa's visionary shoes




Some of Tessa's earlier work from her time at CSM

  



Edwards is currently working on an amazing jewellery collection including USB sticks inside resin crystals. For more information visit: 
www.tessaedwards.co.uk/









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